Hi everyone, and welcome to the blog. My name is John, and I’m the founder of Designed By John, a Dayton web design agency with a passion for helping local businesses succeed.
I wanted to use this first post to share my story, my approach, and why I’m so committed to what I do, right here in our community of Fairborn and Dayton, Ohio.
The Journey from Designer to Creative Partner
My journey in this field started over 13 years ago. When I first began, my world revolved around creating beautiful, polished designs. I loved the creative process, but I had an “aha!” moment pretty quickly: a great-looking website that no one can find, or that’s confusing to use, isn’t actually helping a business grow. It’s just a pretty picture.
I started looking at websites for local businesses and saw a common pattern. I saw sites that looked great on a desktop but were broken on a phone. I saw sites with no clear phone number or contact form, leaving potential customers stranded. Most importantly, I saw many hardworking business owners who had paid for an online brochure when what they really needed was a 24/7 sales tool. That realization shaped my entire approach.
Our Approach: More Than a Pretty Website
That’s why my philosophy is built on the idea that a successful website has layers. The beautiful design is just the top layer—what’s underneath is what truly drives results. As a Dayton web design agency, we focus on building all the layers.
1. Strategic Design That Guides Customers First and foremost, a website needs a purpose. It needs to guide a visitor to take a specific action, whether that’s calling you, filling out a form, or buying a product. We don’t just choose colors and fonts; we map out a user’s journey to create an experience that is both beautiful and effective.
2. Technical Excellence for Today’s World Behind every great design is a solid technical foundation. Your website must be fast, secure, and look perfect on any device, from a phone to a desktop computer. We ensure every site we build is technically sound, so you don’t lose customers to slow load times or frustrating glitches.
3. Getting Found with SEO from Day One Search Engine Optimization (SEO) shouldn’t be an afterthought. Many businesses get a new website built, only to realize later that Google can’t find it. We build SEO into the process from the very beginning, structuring your site and its content in a way that helps you rank higher and attract more local customers who are actively searching for your services.
What Being a “Partner” Really Means
I use the word “partner” intentionally. For me, it means we’re in this together. My approach as a Dayton web design agency is hands-on and personal, which is why I operate by appointment only.
It means we start our projects with a real conversation, where I take the time to listen and learn about your vision, your customers, and your goals. It means clear communication throughout the process, so you’re never left wondering what’s going on. And it means I’m still here for you after your site goes live, ready to help you continue to grow. I’m not just building a site for you; I’m building it with you.
This blog will be a space where I share helpful tips and ideas I’ve learned. My goal is to make the whole process simple and clear. Thanks for stopping by!
Let’s Keep the Conversation Going
Whether you have a question about this post, need a suggestion for your digital marketing, or just want to connect, I’d love to hear from you. Fill out the form to reach out, and I’ll get back to you.
